


Lead Demographer – Customer Success and Support
The Eastern suburbs of Sydney – Bondi, Randwick, Maroubra, Double Bay and South Head – include some of Australia’s most well known places. Situated just east of the City of Sydney, the geographically compact eastern suburbs sit in contrast to the sprawling west of Sydney, and are demographically very different. The three councils in this area have long had access to profile.id for understanding their residential population, and have just added economy.id, to get a detailed profile of the local economy, and feed into planning for the future development of the area.

Sydney’s Eastern Suburbs encompass the Local Government Areas of Randwick, Waverley and Woollahra, some of the oldest and most well-established parts of Sydney. Proximity to Australia’s largest employment market, the City of Sydney, means that the area is fairly well off, though with some pockets of disadvantage, particularly in Randwick. It is the number one area of residence for workers in the City of Sydney, particularly in the finance industry. Housing prices are very high, as this is one of Australia’s iconic real-estate markets, with many areas having harbour or ocean views.
The Sydney Eastern Suburbs economy.id showcases the economic strengths of the area, and looks at the characteristics of the workforce and economic role and function of the area.

Some of the key facts about the Eastern Suburbs
Economic Development teams in each of the three councils are planning to use economy.id to regularly update the economic information they provide to prospective investors, understand the changing nature of their workforce, and assess the impacts of economic change and hosting events using the Economic Impact Module and Event Impact Calculator.
The great thing is that being a regional site, the three member councils can look at their own information, not just in aggregate for the Eastern Suburbs. This reveals some interesting differences between the three areas. Though they work closely together in economic development, they are each unique.
These regional economy.id sites are a fantastic way for councils to pool their resources to get access to this fantastic tool for economic promotion and decision-making, while still retaining local information about their own area and making this accessible to the public.
To access detailed economic information about populations across Australia, visit our online demographic resource centre.