Features
Understand local differences down to suburb level
Get a more granular view of differences in your community by dividing your LGA into custom smaller areas that make sense to you, and add optional overlays like planning schemes and catchments.

Features
Compare and benchmark relevant areas
Gain essential context by comparing demographic data from areas within your LGA and create customised benchmark areas.

Features
Explore changes over time
Is your community ageing? Becoming more affluent? More diverse? Community Profile makes it easy to recognise patterns of change in your community over time.

83%
of Australians live in an LGA covered by an Informed Decisions Community Profile
300+
local councils across Australia trust Informed Decisions for data and insights
Empower local leaders and decision-makers
Community Profile can be accessed by council, local businesses and community groups, ensuring everyone is able to work from the same evidence base
Get a complete view with spatial intelligence
For expert insights into demographics, population change, economics, resourcing, housing and community sentiment, use our tools in combination to get a complete view of place
Included topics
Get a powerful picture of your local community
- Population summary
- Population estimates
- Age profiles

Benefits
Easy, accurate and insightful data

Curated and up‑to‑date datasets
Informed Decisions maintains an accurate and up-to-date evidence-base to ensure the information in Community Profile is credible, current and easy to understand.

Direct support from Informed Decisions
Your subscription gives you direct access to support from the demographic experts behind the tools, from training to ad-hoc advice.

Insights within the data
Community Profile converts data to insights using custom local boundaries, geographic comparisons, national benchmarks and changes over time to provide meaningful context.

Makes sense of Census data
Community Profile translates Census and other data into relevant insights that tell a cohesive story of place. Easy to understand for diverse audiences in their daily decision-making.

Easy to use
Insights are presented in easy-to-digest tables, charts, maps and narrative analysis you don’t need to be a specialist to understand.

Wider audience access
Beyond your council team, members of the public and business can also access our powerful insights to make informed decisions and get answers to common demographic questions.
Community Profile FAQs
First, discuss your needs with our demographic experts. We’ll help you get set up with the right tools that serve your needs.
Next, we define your local geography, customised to whatever boundaries make sense for you. Then we’ll get your site live and let you know when it’s ready to use. We’ll organise training to help you and your team get the most out of it.
Ongoing, we provide updates, support and training as necessary.
Contact us to get started.
SOLUTIONS
Our solutions put spatial intelligence at the core of your decisions

Community Profile
Understand changing demographics and community needs
Australia’s most widely-used online demographic information tool tells the story of who lives in your community, how it compares to other areas and how it’s changing.
Ready to get started?
Set up your council on Community Profile
If you’re interested in taking the next step, get in touch to find out how Community Profile can help your organisation and community.
Use this form or reach out by phone or email.
Call us: 03 9417 2205
Email: info@id.com.au


















