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GOVERNMENT TOOLS
Social Atlas
Allocate resources where they’re most needed
Are services getting to those most in need? Understand the spread of need in your community by visualising where different groups live, down to the smallest geographic area. Social Atlas brings complex demographic data to life using detailed spatial mapping to help local governments understand where scarce resources will have the biggest impact.
We work with councils around Australia
Features
Thematic maps curated for your needs
See where various groups are located with more than 90 themed maps highlighting the spatial distribution of key characteristics such as age, cultural background, disadvantage and more.
Features
Hyper-local geographies
Plan local service delivery by analysing demographic data at the smallest possible geography for a clear picture of who needs what and where it's needed.
Features
Visualise change over time
See maps of how small areas across your LGA are changing, to help with future service planning.
Features
Analyse custom catchment areas
To create custom catchments for further analysis, simply select your demographic data areas of interest.
90+
More than 90 thematic maps show spatial distribution of demographic groups with Social Atlas
300+
local councils across Australia trust .id for data and insights
Wider audience access
All .id information tools can be accessed by council, local businesses and community groups, ensuring everyone is able to work from the same evidence base
Get a complete view with spatial intelligence
For expert insights into demographics, population change, economics, resourcing, housing and community sentiment, use our tools in combination to get a complete view of place.
INCLUDED TOPICS
Visualise key characteristics in your community
- Age Structure
- Socio Economic Disadvantage
- Cultural Diversity
- Housing Tenure
- Student Population & Education Levels
- Transport Usage
Benefits
Easy, accurate and insightful data
Allocate resources confidently
Avoid wasting time and money misallocating council services. Social Atlas simplifies complex decisions by providing a clear picture of demographic demand for a range of services.
Find hidden pockets of need
Deliver services where they’re needed most. Demographic analysis at the smallest local level ensures no group is overlooked.
Cost‑effective catchment analysis
Save time and resources researching – Social Atlas puts detailed catchment data in your hands.
Direct support from .id
Your subscription gives you direct access to support from the demographic experts behind the tools, from training to ad-hoc advice.
Easy to use
Insights are presented in easy-to-digest tables, charts, maps and narrative analysis so you don’t need to be a specialist to understand.
Easily accessed by business and the community
Beyond your council team, members of the public and business can also access our powerful insights to make informed decisions, get answers to common demographic and socio-economic questions, and understand local challenges and opportunities.
Social Atlas FAQs
First, discuss your needs with our demographic experts. We’ll help you get set up with the right tools that serve your needs.
Next, we define your local geography, customised to whatever boundaries make sense for you.
Then we’ll get your site live and let you know when it’s ready to use. Next, we’ll organise training to help you and your team get the most out of it.
Ongoing, we provide updates, support and training as necessary.
Contact us to get started.
SOLUTIONS
Our solutions put spatial intelligence at the core of your decisions
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Community Profile
Understand changing demographics and community needs
Australia’s most widely-used online demographic information tool tells the story of who lives in your community, how it compares to other areas and how it’s changing.
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0Ready to get started?
Set up your council with Social Atlas
If you’re interested in taking the next step, get in touch to find out how Social Atlas by .id can help you allocate resources to the right places.
Use this form or reach out by phone or email.
Call us: 03 9417 2205
Email: info@id.com.au