GOVERNMENT TOOLS
business
CONSULTING
DATASETS
National Demographic Data
Understand the makeup of your community and how it’s changing
We provide comprehensive location-based demographic intelligence for any place in Australia. We expertly curate demographic data including ABS Census to reveal important characteristics of a place and how it is changing over time.
Our analysis goes far beyond raw Census tables to help you understand the people who live in your area, how they’re changing and what it means for planning, engagement and service delivery.
BENEFITS
What makes our National Demographic Data unique?
A trusted, long‑term view of change
Expertly-curated Census data, with meaningful categories consistent over time (up to 30 years), reveals trends and shifts at a deeper level.
More precise, relevant insights
Custom small-area geographies that align with planning zones, catchments and local needs, to support targeted, locally-informed decision-making.
A unique view
Access unique datasets, like migration patterns and place-of-work flows. You can also adjust categories to make comparisons over time, revealing hard-to-find insights.
METRICS
What metrics does our National Demographic Data include?
maintenance
How our National Demographic Data is maintained
Data is updated every five years in line with the ABS Census, with consistent historical datasets maintained for trend analysis. .id’s team ensures the data is accurate, intelligible, and tailored to the evolving needs of users across sectors. Datasets such as Estimated Resident Population, Annual Migration, Building Approvals and JobSeeker are updated regularly at monthly through to yearly intervals.
industries
Which industries use our National Demographic Data?
Education & Early Learning
To plan for demand by age and family types
Emergency Services
Identify vulnerable communities and tailor services to cultural characteristics of an area
Financial Services & Investment Trusts
Tailor services, assess risk and help business banking clients understand their community
Infrastructure & Major Projects
To align investment with population growth and need
Retail and REITs
Adapt product offering to changing consumer preferences, assess investment portfolios and identify high-value locations
HOW TO ACCESS
How to access our National Demographic Data
Government Tools
Our Government Tools gives users access to the proprietary datasets maintained by .id through a suite of intuitive online tools.
See our Demographic Data in action in our Community Profile online tool, or get in touch.
Demand Analytics Data and Services
.id’s Demand Analytics Data and Services are underpinned by our unique datasets, accessed via in-house feed or online platform. Forecasts are available in spatial visualisation tools or as a flat data file.
Catchment Reports
Assess the viability of your location with an independent one-off forecast report that gives you insights into population growth and future housing development, to reveal when and how much demand will change in the years ahead.
Hotspot Reports
Pinpoint future high-demand locations based on insights from our datasets combining population forecasts, demographics, residential developments and community sentiment. Our on-demand report helps you quickly identify and prioritise high-potential opportunities.
Consulting Services
Got a bespoke project? Tap into our datasets via our tailored consulting services for government and business. Get in touch to discuss your needs.
Government Tools
Our Government Tools gives users access to the proprietary datasets maintained by .id through a suite of intuitive online tools.
See our Demographic Data in action in our Community Profile online tool, or get in touch.
Government Tools
Our Government Tools gives users access to the proprietary datasets maintained by .id through a suite of intuitive online tools.
See our Demographic Data in action in our Community Profile online tool, or get in touch.
